Proud to share a meaningful step forward.

Through a new collaboration, Tiny Roo contributes to a verified environmental and community project in Maranhão, Brazil, along the southern border of the Amazon Rainforest. With every order a tree is planted as part of ongoing mangrove restoration, helping to protect coastlines, restore habitats, capture carbon and support local communities.

The Amazon Rainforest is one of the most crucial ecosystems on Earth. It contains 40% of the world’s remaining rainforest, 25% of its terrestrial biodiversity and more fish species than any other river system. The Blue Amazon mangrove reforestation site is located in Maranhão, a region experiencing alarming rates of deforestation caused by illegal logging, land conversion for agriculture, and urban expansion. These activities have led to habitat loss, soil degradation, and displacement of local communities. In many areas, only small, isolated patches of forest remain, fragmenting ecosystems and reducing wildlife corridors.

This region also plays a critical role in global climate regulation, water cycles and the livelihoods of people who depend directly on its forests and rivers. This restoration project aims to reverse these trends by replanting lost mangrove forests, stabilising coastal environments, enhancing soil and water quality and preventing further ecological degradation. By rebuilding these habitats, the project supports both biodiversity and the resilience of local communities, helping to preserve cultural traditions and sustain livelihoods while protecting one of the planet’s most vital ecosystems.

These forests are home to a wide range of wildlife. Species such as the Goliath Giant Grouper, Manatees, Harpy Eagles and Jaguars rely on healthy ecosystems like these. As mangroves are restored, habitats recover and fish populations improve, supporting both biodiversity and the livelihoods of local fishing communities. Mangroves also play an important role in climate regulation. They are among the most carbon-rich ecosystems in the world, capturing and storing carbon within their roots and surrounding soil.

The impact also creates meaningful employment. For every 10,000 trees planted, approximately 20 workdays are generated, supporting local communities and contributing to long-term economic resilience.

To ensure transparency and long-term impact, the project uses a range of monitoring and verification tools. Dendrometers track tree growth, soil sensors measure ground conditions and weather stations monitor environmental changes. Bioacoustic sensors are installed in trees to record bird calls, helping to track species presence and ecosystem health over time, as birds are strong indicators of environmental change. In addition, geospatial data, geotagged photography, and drone and satellite imagery are used to verify restoration progress and provide clear, traceable evidence of impact.

This initiative not only supports biodiversity and strengthens coastal ecosystems locally, but also contributes to global climate stability, healthier oceans, and a more sustainable future, benefiting people and nature everywhere.

How your tree helps

Each tree is planted within a carefully restored mangrove ecosystem, where it takes root in coastal soil and begins to stabilise the shoreline. As it grows, it helps reduce erosion, supports surrounding plant life and creates habitat for marine and bird species. Over time, your tree contributes to improved water quality, stronger fish populations, and increased biodiversity. It also captures and stores carbon within its roots and the surrounding soil, supporting long-term climate regulation.

We are proud to support this incredible initiative, helping to restore vital coastal forests, protect wildlife, and create meaningful opportunities for local communities. With every Tiny Roo order, we’re honoured to play a small part in creating a better future.